Web / Page 3

View all notes articles

Equals Creative Process

The process of our process At Equals Creative, our client missions are driven by process, allowing us to define the problems, and come up with solutions that make your business lead in its industry. 7 simple stages take us from mind boggled to eureka! Starting with… 1. Defining the problem All of our clients have the same thing in common: a problem in some shape or form. Our first step when meeting them is to define it. We are experts in generating the best possible solutions to help...

Web Design Thoughts: 2017 Part One

The Web Design Tip Book. It’s likely you have already broken one of your new year's resolutions, meaning it’s apparent that we’re well into the year; but is it time to turn back the clocks for web design? One of my new year's resolutions is to become an even better designer (one i haven’t broken), and after some thorough research, I have created a list of 2017 design trends that can help you do the same. It’s going to be a very interesting year for web, with former design...

The Novelty Effect | One of many keys to converting leads into customers.

We’ve heard the term thrown around, but what does ‘the novelty effect’ really mean? Simply put, the novelty effect is a short term boost created by making a change to invigorate customers. Every few months we are convinced we need a new iPhone. We seek new forms of pleasure in technology, in experiences and in services. With the possibility for reward right around the corner, we as customers and as human beings are easily tempted by something fresh and exciting. The differences...

Designing a New Website for OURSELVES

Well first up, as an agency that specialises in building websites, it better be good! Designing a New Website - how to get started! We started our web project just as we would start any web project, by analysing our requirements to create a specification document. The usual questions like, what are we trying to achieve from the website, how do we want to be represented online, and what do we want our potential customers to do on the website. 3 simple questions, with 3 supposedly...

Online Business: Emotion in Web Design

We are influenced by emotion and in order to realise what potential emotions a website can bring we must understand how we get emotion in web design. Emotion in web design   Emotion is an extremely important aspect of web design, because it enables you to create a real relationship with your visitors. If you can achieve an emotive response from them, they will remember the experience long after everything else. Typography portrays emotion just as much as an image or sound. There...

123-Reg accidentally deletes websites – 3 ways to protect your business

123-reg accidentally deletes websites in major hosting incident Web hosting service 123-Reg has admitted to accidentally deleting multiple websites in an attempted ‘clean-up’ operation on Saturday morning. As the recovery operation continues, we explore what went wrong and offer 3 tips on how to safeguard your VPS website. What went wrong with 123-Reg? 123-Reg customers noticed website connectivity issues on Saturday morning after the host had run a maintenance script at 7am. The...

Is Safari the new Internet Explorer?

With the rise of the iPhone, iPad and the ever growing popular evolutions of the Mac, Apple have soared through the ranks of the electronic hardware manufacturers and placed their unmistakeable brushed steel logo into the pockets, homes and offices of millions worldwide. Their eye for design and unmatched brand power has driven them forwards with unstoppable force allowing them to shape the future of product and UX design, the way we use technology and how we interact with interfaces....

Website Content: The foundations for making great content that converts

This article takes you through a few thoughts and scenarios that should aid and guide you to improving user engagement on your website and how to ensure you are making great content that converts. Less is more I recently met an entrepreneur called Daniel. Daniel came to me to tell me “I have all the pages on my website the way I like them with images, content, icons and the like. I’ve got loads of social proofs, statements and testimonials everywhere all showing the value I can bring...