Insights / Page 14

Our tips to get the most from your business card design

Creating a business card isn’t as simple as merely placing your details and logo on a small piece of card…A business card isn’t a business card without contact information! Your name and business logo/name must be visible, along with a phone number and your email address. If you have space you can also add your business address, a fax number, and the business website. But remember, too much will clutter things up so when choosing what information to put on the front of your card, be...

The Google rebrand… should you rebrand?

“Nowadays, it’s not enough to just have an all-singing, all dancing logo. In 2015, it’s about how you can adapt a brand to fit every possible platform, across audio, visuals and in the flesh.” Re-branding your company is a daunting task at the best of times, even more so if you have a loyal following of users and a reputable brand which is well known for its appearance and logo style. For a company as well known and influential as Google you can only assume that any change...

Website Content: The foundations for making great content that converts

This article takes you through a few thoughts and scenarios that should aid and guide you to improving user engagement on your website and how to ensure you are making great content that converts. Less is more I recently met an entrepreneur called Daniel. Daniel came to me to tell me “I have all the pages on my website the way I like them with images, content, icons and the like. I’ve got loads of social proofs, statements and testimonials everywhere all showing the value I can bring...

4 Steps to creating the perfect Facebook ad

1. First you need to GET NOTICED Get your reader’s ATTENTION by enticing them in with an interesting image. The most important thing in your perfect Facebook Ad is the image. I’m not talking about an image that you chosen randomly from google images but an image relevant to you and your business! If your image isn’t eye-catching you won’t get any clicks. A bright, bold and statement-making image gets people’s attention and entices them to read more. So remember when choosing...

Simple tips to make an awesome Facebook page for your business

No matter how big or small your business, creating an awesome Facebook page is a must! A basic Facebook page just won’t do, to really make a statement you need to inject a bit of personality into it. But how? The trick…creativity! First you’ll need to get yourself and AMAZING Cover Photo. To really make a statement with your cover photo it needs to be high quality, representative of your business and current. Cover images are should be 851 pixels wide by 315 pixels high. Anything...